Privacy Policy

This Privacy Policy explains what information Tech by Neha Gupta (“this site,” “we,” or “us”) collects from visitors to techbynehagupta.com, how it’s used, and the choices you have.

Information We Collect

• Analytics (Google Analytics): pages visited, browser and device type, approximate location, and referring site, collected via cookies.
• Advertising (Google AdSense): ad interaction data. Personalized ads are only shown to visitors in the European Economic Area, UK, and Switzerland who provide consent; non-personalized ads are shown otherwise.
• Newsletter signups (Beehiiv): if you subscribe, your email address is collected and stored by Beehiiv, our newsletter provider, not on this site’s own servers.
• Theme preference: your light/dark mode choice is stored in your browser’s local storage. It never leaves your device and isn’t personal data.
• Hosting logs: our hosting provider (Vercel) keeps routine technical logs, such as IP address and request timestamps, for security and operational purposes.

Cookies & Tracking

This site uses cookies set by Google Analytics and Google AdSense. Visitors from the European Economic Area, UK, and Switzerland are shown a consent banner before any personalized advertising cookies are set, and can change their choice at any time using the “Manage options” control on that banner. You can also control cookies through your browser settings, opt out of Google Analytics using Google’s Analytics opt-out browser add-on, or manage ad personalization through Google Ad Settings.

How We Use Information

We use the information above to understand how the site is used and improve its content, to serve relevant advertising where legally permitted, and to send newsletter content to subscribers who have opted in.

Third-Party Services

This site relies on the following third-party services:

• Google Analytics
• Google AdSense
• Beehiiv (newsletter)

Links to external sites, such as Medium, LinkedIn, YouTube, and Topmate, are governed by those sites’ own privacy policies, not this one.

Data Sharing

We do not sell your personal data. Information is only shared with the third-party service providers listed above, as needed to operate the features they power.

Your Rights

You can access, correct, or delete data held by Google or Beehiiv directly through their own privacy tools, and you can withdraw ad consent at any time via the consent banner or Google Ad Settings linked above.

Children’s Privacy

This site is not directed at children, and we do not knowingly collect personal information from children.

Changes to This Policy

We may update this policy from time to time. Changes will be reflected by updating the “Last updated” date at the top of this page.

Contact

Questions about this policy? Reach out via the About page.